SynlighetsTEMPEN
A preliminary diagnosis of your digital visibility.
SynlighetsTEMPEN is a free tool from Synlighetsverket. It runs a structured review of your Google presence, website, reviews and social channels — and gives you a preliminary assessment in a few minutes.
What you get
A structured assessment — not an oracle number.
SynlighetsTEMPEN evaluates seven categories of digital visibility and gives a sub-score per category plus a total score. The result isn't a guarantee or an oracle — it's a transparent model that points to where you have the most to gain.
- Google presence — GBP, categories, review volume, NAP consistency.
- Website foundation — structure, speed, mobile adaptation, clear offer.
- Review strength — count, rating, recency, content of texts, response rate.
- Social activity — presence, frequency, local anchoring.
- Local signals — geographic specificity, local references, location-relevant content.
- Conversion — friction to contact, clear CTAs, booking flows.
- Trust proof — cases, quotes, certifications, legal sender.
After the check
We follow up — free.
SynlighetsTEMPEN gives a preliminary assessment. That's not enough to make decisions on alone. So we follow up every completed check with a personal review within one business day — explaining the numbers, pointing out the three biggest levers and answering questions. No sales pitch, no pressure.
SynlighetsTEMPEN is a forecasting and diagnostic model, not a guarantee of specific placements or outcomes. The result is a structured assessment based on available data points.
Next step
Ready to take the temperature?
The tool opens in a new tab so you can come back when you're done. No registration needed to see your assessment.
Prefer to talk first? Book 15 min — we'll walk through your visibility together.